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IAAPA Announces 2018 Brass Ring Award Winners

FOR IMMEDIATE RELEASE

IAAPA Announces 2018 Brass Ring Award Winners

Global Attractions Industry’s Best are Celebrated at IAAPA Attractions Expo 2018

ORLANDO, Fla., US (Nov. 15, 2018) – The International Association of Amusement Parks and Attractions (IAAPA) presented the 2018 IAAPA Brass Ring Awards on Wednesday, Nov. 14 during IAAPA Attractions Expo 2018 in Orlando, Florida. The annual awards recognize amusement parks, water parks, zoos, aquariums, museums, family entertainment centers (FECs), and suppliers from around the world for excellence in food and beverage, games and retail, human resources, live entertainment, marketing, new products, and exhibits.

The tradition of the brass ring, a term now synonymous with spectacular achievement, dates back to the 1800s. Rings were suspended above carousel riders — low enough for them to grasp, but high enough to pose a challenge. Skilled riders who grabbed a brass ring often earned prizes, including a free ride on the carousel. Most rings were made of iron, but a few were made of brass, so grabbing the brass ring was a valuable treat.

IAAPA Brass Ring Awards honor this tradition of reaching up and earning a prize by celebrating achievements of excellence throughout the global attractions industry. The IAAPA Brass Ring Awards are the most prestigious professional honors awarded to companies.

The winners of the 2018 IAAPA Brass Ring Awards are:

Top Family Entertainment Center (FEC) of the World
Jake’s Unlimited; Mesa, Arizona, United States; www.jakesunlimited.com 

Food and Beverage Excellence
Best New Menu Item – Annual Attendance Less than 1 Million:
“Poopies and Poopcakes,” Skånes Djurpark, Sweden; www.skanesdjurpark.se

Best New Menu Item – Annual Attendance More than 1 Million:
“Chicken Bacon Ranch Tater Bowl,” Palace Entertainment, Newport Beach, California, United States; www.palaceentertainment.com/

Games and Retail Excellence
Best Plush: “Gillie Guinea Pig Plush,” Zoomars Petting Zoo, San Juan Capistrano, California, United States; www.zoomars.com

Best Apparel: “Killer Croc Flat Brim Cap,” Warner Bros. Movie World Gold Coast Australia, Oxenford, Queensland; www.themeparks.com.au/attractions/warner-bros-movie-world

Best Hard Good Item:
“Light Up Slinky Dog,” Walt Disney World Resort, Orlando, Florida, United States; www.disneyworld.disney.go.com

Best Store Visual Merchandising:
“Europa-Park Factory Shop powered by Majorette,” Europa-Park, Germany; www.europapark.de/de

Human Resources Excellence
Best Employee Engagement Initiative – Annual Attendance Less than 1 Million:
Great Wolf Lodge - Niagara Falls; Canada; www.greatwolf.com/niagara

Best Employee Engagement Initiative – Annual Attendance More than 1 Million:
“Dolphin Way at Work,” Grupo Dolphin Discovery, Mexico; www.dolphindiscovery.com/

Best Employee Reward and Recognition Program – Annual Attendance Less than 1 Million:

“Skånes Djurpark,” Skånes Djurpark Resort AB, Sweden; www.skanesdjurpark.se

Best Employee Reward and Recognition Program – Annual Attendance More than 1 Million:
Denver Zoo, Denver, Colorado, United States; www.denverzoo.org

Best Innovation in a Training Program – Annual Attendance Less than 1 Million:
“Skånes Djurpark,” Skånes Djurpark Resort AB, Sweden; www.skanesdjurpark.se

Best Innovation in a Training Program – Annual Attendance More than 1 Million:
Hersheypark, Hershey Entertainment and Resorts, Hershey, Pennsylvania, United States, www.hersheypark.com

Live Entertainment Excellence

Best Atmosphere/Street Show Performance/Act: “Sesame Street Party Parade,” SeaWorld San Diego, San Diego, California, United States; www.seaworld.com

Best Performer: Sabrina Marlene, Busch Gardens Williamsburg, Williamsburg, Virginia, United States; www.buschgardens.com/williamsburg/

Best Live “Edutainment” Show: “Ocean Resistance,” Chimelong Ocean Kingdom, China; http://zh.chimelong.com/

Best Theatrical Production: Annual Attendance Less than 1 Million:
“Favola,” Leolandia, Italy; www.leolandia.it

Best Theatrical Production: Annual Attendance More than 1 Million:
“Beauty and the Beast,” Disney Parks Live Entertainment, United States; https://disneycruise.disney.go.com  

Most Creative Christmas Show: “The Enchanted Journey,” Hersheypark, Hershey, Pennsylvania, United States; www.hersheypark.com

Most Creative Halloween Haunt, Show, or Experience: “Hell’s Grand Finale,” Ocean Park Corporation, Hong Kong, China; www.oceanpark.com.hk/en

Most Creative Multimedia Spectacular: “Celebrate! Tokyo Disneyland,” Disney Parks Live Entertainment, Tokyo, Japan; www.tokyodisneyresort.jp/en/index.html

Most Creative Property-wide Event: Annual Attendance Less than 1 Million:
“Vivid Festival at Luna Park Sydney,” Luna Park Sydney, Australia; www.lunaparksydney.com

 Most Creative Property-wide Event: Annual Attendance More than 1 Million:
“Summer Carnimal 2018,” Ocean Park Corporation, Hong Kong, China; www.oceanpark.com.hk/en

Most Creative Show Featuring Animals: “Pets Rule,” SeaWorld San Diego, San Diego, California, United States; www.seaworld.com

Most Creative Sports/Stunt Show: “Cirque Electrique,” SeaWorld San Diego, San Diego, California, United States; www.seaworld.com

Spirit Award
The Spirit Award is given to the most outstanding person who works behind-the-scenes to support high-quality entertainment value of the nominating attraction.

Ulrich Grawunder, Europa-Park, Germany,
www.europapark.de/e

Excellence in Marketing

Best Digital Marketing Campaign: “The Poopie Movie,” Skånes Djurpark, Sweden; www.skanesdjurpark.se

Best Integrated Marketing Campaign: “Ocean Park Hong Kong Drink’N Music Fest 2018,” Ocean Park Hong Kong, Hong Kong, China; www.oceanpark.com.hk

Best Outdoor Advertisement: “Your Visit Protects Wildlife” Outdoor Campaign (“Tu Visita Protégé La Vida Silvestre”), Africam Safari, Mexico; www.africamsafari.com

Best Public Relations Campaign: “Launch of the Haunted Mine Drop,” Glenwood Caverns Adventure Park, Glenwood Springs, Colorado, United States; www.glenwoodcaverns.com

Best Radio or Streaming Audio Commercial: “Silver Dollar City’s Time Traveler Radio Commercial,” Silver Dollar City, Branson, Missouri, United States; www.silverdollarcity.com

Best Social Media Campaign
: “The Poopie Movie,” Skånes Djurpark, Sweden; www.skanesdjurpark.se

Best Television or Digital Video Commercial
Annual Attendance Less than 250,000:
“Xenotes Live,” Mexico; www.xenotes.com

Best Television or Digital Video Commercial: Annual Attendance 250,000 – 1 Million:
“Spökjakten,” Furuvik Djurpark, Sweden; www.furuvik.se

Best Television or Digital Video Commercial – Annual Attendance More than 1 Million:
“Lagoon: Summer Daze,” Lagoon Amusement Park, Farmington, Utah, United States; www.lagoonpark.com 

BEST EXHIBIT EXHIBITOR AWARDS 2018

IMAGE AWARD
Innovative Concepts in Entertainment, Inc. (ICE), Booth 1106/1306

Booth Size 100 – 199 Square Feet
First Place: YourMapp, Booth E7609
Second Place: VITO Fryfilter, Booth 3858

Booth Size 200 – 399 Square Feet
First Place: Imagination Corporation, Booth 856
Second Place: WIPEOUT, Booth 3610

Booth Size 400 – 499 Square Feet
First Place: Eleventh Hour, Booth 460
Second Place: S4 Lights, Booth 4029

Booth Size 500 – 899 Square Feet
First Place: TAF USA - TRUSS ALUMINUM FACTORY, Booth 1383
Second Place: Weber Group, Inc., Booth 1684

Booth Size 900 – 1,200 Square Feet
First Place: Dynamic Attractions Ltd., Booth 1073
Second Place: Legacy Entertainment, Booth 1062

Booth Size 1,201 and Larger Square Feet
First Place: WhiteWater West Industries Ltd, Booth 2239
Second Place: Polin Waterparks, Booth 846 

BEST NEW PRODUCT EXHIBITOR AWARDS

IMPACT AWARD
SlideWheel
wiegand.maelzer GmbH, Booth 3580

Major Ride/Attraction – Class A (Product cost of US$3 million or more)
First Place: SlideWheel, 
wiegand.maelzer GmbH, Booth 3580
Second Place: Single Rail Raptor Roller Coaster
Rocky Mountain Construction, Booth 2883

Major Ride/Attraction – Class B
(Product cost of less than US$3 million)
First Place: Justice League: A Call For Heroes-Holovis Walkthrough Experience
Holovis, Booth 778
Second Place: Skywarp
Skyline Attractions, Booth 4869

Kiddie Ride/Attraction – Class A (Standard Kiddie Ride/Attraction)
First Place: Oscar’s Wacky Taxi
The Gravity Group LLC, Booth 4258
Second Place: C Car Town
Shenyang Chuangqi Amusement Equipment Co., Ltd., Booth 4837

Kiddie Ride/Attraction – Class B (Coin-op Kiddie Ride/Attraction)
First Place: KidSim Simulator
FALGAS INDUSTRIES, Booth 2035
Second Place: DIABOLO
FALGAS INDUSTRIES, Booth 2035

Water Park Ride/Attraction – Class A (Product cost of US$2 million or more)
First Place: FusionFortress 17
WhiteWater West Industries Ltd, Booth 2239

Water Park Ride/Attraction – Class B (Product cost of less than US$2 million)
First Place: FlyingSAUCER 45
ProSlide Technology, Inc., Booth 2054 
Second Place: Aqua Race Kart
Kart 1, Booth E7421

Patron Participation Ride/Attraction
First Place: HyperBowling
QubicaAMF Bowling Products, Booth 406/606
Second Place: Gen8 Infinity Laser Tag System
Laserforce International, Booth 4442

Technology Applied to Amusements – Class A
(Product or Service used by Consumers)
First Place: Electric C.P. Huntington Train
Chance Rides, Booth 5124
Second Place: DreamSet Headset
DreamCraft Attractions, Booth 1689

Technology Applied to Amusements – Class B (Product or Service used by Facilities)
First Place: OverVue Arcade Game Analytics,
New Vue Solutions , Booth E7513
Second Place: Vantage
WhiteWater West Industries Ltd, Booth 2239 

Food Services
First Place: VITO oil filter system
VITO Fryfilter, Booth 3858
Second Place: Create-A-Cone Trike
Syrup Systems, Inc., Booth 3754 

Merchandising & Retail Products
First Place: NXT, Capture - Facial Recognition
NXT Capture, Booth 854
Second Place: Rubie’s Costume Company’s Jurassic World Inflatable T-Rex Costume
Rubie's Costume Co. Inc, Booth 3454

Games & Devices – Class A (Arcade & Video Games and Equipment)
First Place: WWE Superstar Rumble
Andamiro USA Corp., Booth 1302
Second Place: HOOPLA
Sega Amusements International Ltd, Booth 1506/1606

Games & Devices – Class B (Midway Games and Equipment)
First Place: Zombyte
Creative Works, Inc., Booth 4274/4471
Second Place: VRcade ATOM
VRstudios, Inc., Booth 4386

Shows/Productions, Theatrical Equipment & Supplies, Displays & Sets
First Place: HiLight JellyFish
AirDD, LLC, Booth 3515
Second Place: National Geographic Encounter: Ocean Odyssey
Falcon’s Creative Group, Booth 2278 

Services, Equipment & Supplies
First Place: RLR with LED
Safe-Strap Company LLC, Booth 4626
Second Place: Restroom Feedback Surveys
Avius, Booth 3148

Best New Product Concept Award: Major Ride Attraction           
First Place: Stormforce 20
Ride Engineers Switzerland, Booth 4484
Second Place: Orbiter
WhiteWater West Industries Ltd, Booth 2239

Best New Product Concept Award: Other Products/Services      
First Place: Diving Theatre
VR Coaster GmbH & Co.KG, Booth 2669
Second Place: Ultrahaptics STRATOS Inspire
Ultrahaptics, Booth 3081 

Best New Product Concept Award: Attraction    
First Place: Dynamic Duel Power Coaster
Dynamic Attractions Ltd., Booth 1073
Second Place: Atari Pong Cocktail Table
Unis Technology (H.K) Limited, Booth 631/831 

About IAAPA Attractions Expo 2018
IAAPA Attractions Expo is the premier conference and trade show for the global attractions industry, including amusement and theme parks, where visitors spend $45.2 billion around the world. With its theme “Fun Forward. Build the Future,” this year’s show celebrates IAAPA’s 100th anniversary and provides forward-thinking attractions industry leaders, decision-makers, and visionaries with everything needed to build the future, whether through thousands of innovations, hundreds of expert-led educational opportunities, or engaging networking opportunities. IAAPA Attractions Expo 2018 will draw more than 35,000 industry professionals, including more than 22,000 decisions-makers and buyers from more than 100 countries to the Orange County Convention Center in Orlando, Florida, Monday, Nov. 12, through Friday, Nov. 16. The 560,000-net-square-foot trade show floor is open Tuesday, Nov. 13, through Friday, Nov. 16. Additional information is available at www.IAAPA.org/IAAPAAttractionsExpo. #IAE18

About IAAPA 
Celebrating its 100th anniversary in 2018, the International Association of Amusement Parks and Attractions (IAAPA) began as an advocacy office in 1918. Since that time, IAAPA has become the largest international trade association for permanently located attractions. The organization is dedicated to the preservation and prosperity of the global attractions industry. As a non-profit entity, IAAPA represents more than 5,600 attraction, supplier, and individual members from more than 100 countries. Members include professionals from amusement parks, theme parks, attractions, water parks, resorts, family entertainment centers, zoos, aquariums, science centers, museums, manufacturers, and suppliers. 

IAAPA helps members improve their efficiency, marketing, safety, and profitability while maintaining the highest possible professional standards in the industry worldwide. 

The association's global headquarters is in Orlando, Florida, US. IAAPA also maintains offices in Brussels, Belgium; Hong Kong, China; Shanghai, China; Mexico City, Mexico; and Alexandria, Virginia, US. To learn more, visit www.IAAPA.org or connect through social media channels: @IAAPAHQ #IAAPA100.

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Media Contacts:
PressOffice@IAAPA.org or +1 703/299-5127
Susan Storey: SStorey@IAAPA.org or +1 321/319-7615
Lesley Harris: LHarris@IAAPA.org or +1 321/319-7616